In 2007 section37 began dressing the areas most style conscious men & women at the Collective in North East Wichita. Known for trendy, quality clothing and accessories section37 became the premier location for exclusive styles. In 2017 Betty Johnston purchased section37 and transitioned the business to focus on women's clothing and stylish, unique handbags and jewelry.
Meet betty - owner, buyer, stylist
In 2005 Betty Johnston began her career in fashion as a sales associate at Johnston's Clothiers. In a few short years Betty became buyer and later purchased the women's department, then known as Johnston's by Betty. In 2017, Johnston's by Betty became section37. Today, we pride ourselves in selecting contemporary, quality brands that fit your style and budget.